Monday, November 2, 2009

Leno Talks to Affiliates

http://www.broadcastingcable.com/article/366971-Jay_Leno_Talks_Back_An_Exclusive_Interview_With_B_C.php?nid=4844&source=title&rid=

How's that 10 pm late night thing going? Broadcasting and Cable reported that Jay Leno addressed sagging ratings with concerned affiliates. In an exclusive, wide-ranging interview with B&C’s Ben Grossman, Jay Leno addresses the maelstrom of bad press, his former rival David Letterman’s situation and his feelings about leaving—and returning—to 11:35.

So the whole idea of this 10 pm move is that the network wasn't counting on ratings, just profit, um right? Well, the NBC affiliates are concerned about ratings because their late night news broadcasts are suffering. What to do, what to do?

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