http://www.deadline.com/hollywood/first-word-avatar-midnights-only-3-million-even-with-higher-3d-ticket-prices-hollywood-now-predicting-85m-weekend/
$242.5 Million WW BO gross is sure nice, but what's going to happen when all those blue aliens start calling Murdock about their back-end cuts? Oh wait, they're not face recognizable? Tell that to the Hobbits!
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